ساره بنت أحمد الشيحه

Cooperative Education is a planned learning experience, for which credits are earned, that integrates classroom theory and learning experiences at a workplace. The experience enables students to…

This course will examine the theory and techniques applicable to all the major marketing communication functions: advertising, sales promotions, public relations, personal selling, and direct…

This course focuses on the study of the buying and consumption behavior of individuals and families and the various factors influencing their buying decisions including cultural, social,…