مادة دراسية
CHS 384
The course focuses on the role of human behavior in health and illness and determinants of human behavior (predisposing, enabling & reinforcing factors). Bio-psycho-social needs. Attitude formation, change, and measurement. Theories of learning and motivation. Health behavior models and theories (social cognitive theory, health belief model, theory of reasoned action, theory of planned behavior, stage of change theory, transtheoretical model, self efficacy, attribution theory, locus of control, unrealistic optimism) as well as diffusion of innovation.