د. أحمد بن عبدالعزيز الشيحة

The growth of tourism in contemporary societies is of major social and cultural significance. This course introduces key concepts, theories, and debates in the cultural study of tourism and helps…

Students must complete 400 clock hours of satisfactory, verifiable work experience in hotels' various departments

This course aims to study the principles of marketing and promotion as they relate to the hospitality and tourism industry.Topics include marketing strategies, marketing mix, marketing environment…