Security Threats to M-Commerce: Indian Perspective
K.N., Shamsi, . 2017
There is a major stress on M-Commerce due to the services offered duringthe mobility. It enables mobile users to engage wirelessly in online trading regardless of time or location. The tremendous growth in mobile phone penetration shows that major Indian population has adopted to mobile phone. Advancement in mobile technology and its usage is not limited to making basic phone calls, but can be used virtually in every sector of human activity—private, business, and government. However, M-commerce is still in the emerging level in India. M-commerce is complex in nature and includes changing procedure in market. Better understanding of the complex issues at stake is needed before effective systems of this kind can be designed and built. In this paper, researchers attempted to answer the research question that `Is India ready for M-commerce?’ In this study, researchers identified the potential of M-commerce by reviewing its current status in India and considering the online users and their usage behavior. Through this paper, researchers attempt to identify the issues for the future growth of M-commerce with its present volume transactions in India and highlighted critical challenges before M-commerce would become an asset for common people. Researchers observed that customized and innovative services, right regulation and right models will drive the future M-commerce and it will occupy large segment in Indian market. The purpose of this research paper is to identify factorsaffecting the adoption of M-commerce in India. Its theoretical contribution is to explain how the M-commerce is penetrating in India and to identify security threats to it.
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